What is the ideal image format for WordPress websites?

The best image format depends on the type of image and its use case:

  • JPEG/JPG: Best for photographs and complex images with many colors
  • PNG: Ideal for images requiring transparency or screenshots
  • WebP: Modern format offering superior compression and quality
  • SVG: Perfect for logos, icons, and scalable graphics

To handle multiple formats efficiently, consider using the WebP Express plugin. It automatically converts your images to WebP format while keeping original formats as fallback for older browsers. For WordPress 6.0+, the platform already includes WebP support, but additional optimization can be beneficial.

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