What are the recommended image formats for WordPress websites?

Different image formats serve different purposes in WordPress:

  • JPEG/JPG: Best for photographs and complex images with many colors
  • PNG: Ideal for images requiring transparency or screenshots
  • WebP: Modern format offering superior compression and quality
  • SVG: Perfect for logos and icons that need to scale without quality loss

To automatically convert and serve images in the optimal format, you can use the WP-Optimize plugin. It includes features to convert images to WebP format and serve the most appropriate format based on browser support.

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