Image optimization is crucial for website performance. Here are the key steps:
- Resize images to the exact dimensions needed before uploading
- Use appropriate file formats: JPG for photographs, PNG for graphics with transparency
- Compress images to reduce file size while maintaining quality
For automated optimization, I recommend using the Smush plugin. It automatically optimizes images during upload and includes features like:
- Bulk optimization of existing images
- Lazy loading for better performance
- WebP conversion support
Another excellent option is ShortPixel, which offers both lossy and lossless compression options.

